Add me to your small team for big results.

Hey there! Thanks for stopping by. I can tell you're busy, so let's cut to the chase. Does your company have limitless potential, but not a bottomless budget? If the answer is yes, stick around for a minute. I promise to make it worth your while.

Let me say this modestly, but plainly. I'm different from the other applicants on your list. Most creatives focus on doing one job well. That makes them a good fit for corporate leviathans with the funds to isolate tasks. Thing is, those companies aren't the talk of the town anymore. Startups are. And startups need people who can adapt.

As a multi-role marketing expert, I've built my career around businesses like yours. My specialties run the gamut from copywriting to web design, and I'm in my element when working with small, but talented, teams to accomplish impressive goals.

What I Do

Copywriting

I write with the imagination of an author, the precision of an editor, and the intuition of a seasoned salesman. If you're looking for someone to craft superior copy that's as provocative as it is focused, breathe a sigh of relief. You just found him.

Graphic Design

Gifted with artistic sensibility and possessing more than 16 years of Adobe software experience, I have a hard time making designs look ugly. Not that I've bothered to try. Supplying worthy brands with gorgeous visuals is too addictive.

Web Development

No matter what business you're in, these days, nothing is more important than the net. A company needs a strong web presence to succeed. And a full-stack developer like me can build it for you, handling every aspect from start to finish.

Advertising & Analytics

When it comes to e-commerce sites, construction is only step one. Scaling your online business requires planning, vigilance, and considerable skill. Leave this to me and my team while you sit back and watch the money tree grow.


The man driving your brand.

I'm a 32 year-old male from Long Island, now living in the suburbs of Utah with a lovely wife and two puppers. Marketing has intrigued me for as long as I can remember. When I was a child, I used to decorate cardboard boxes with imaginary branding. How I got from there to here is a decent story, but I think we've talked business long enough. Instead, let me tell you what I'm like “off the clock.”

My interests reveal that I am, in essence, a geek. I play video games a lot — mostly single-player RPGs and other story-driven titles. Mass Effect, Halo, Deus Ex, and The Witcher are some of my favorites. Like many gamers, I also build my own PCs. But I'm more fanatical than most. Raised in the hi-fi industry, I took an interest in 12-volt electrical and custom fabrication at an early age, and have since challenged myself to bigger and bigger projects. So, I'm less of a “I assembled my gaming rig using recommended parts,” person and more of a “I designed my own chassis and cooling system for the superpowered server plugged into every desk and TV in my home,” kind of guy.

Next-level nerds that even nerds hesitate to talk to at parties; that's the category I fall under. But you'd never guess it just by meeting me, because I'm definitely not the shy type. Ten years of sales will turn even the most extreme introvert into an outgoing socialite, which explains where I get my charisma. I can spark a conversation with anyone and fit in with almost any crowd. I'm what they call a people person.

That being said, I like animals more than people, and I'm not shy about this, either. I mean, have you met dogs? They're the most honest, innocent, affectionate people you'll ever come across. My two “kids” — Oliver, the manic chihuahua with two screws loose, and Dorian, the incredibly awkward papillon formerly held captive by a hoarder — are examples of why pet rescue is important. Every pet deserves a loving home, so I'm proud to be both a rescuer and an activist.

I already told you that I'm a geek, right? Well, I'm also a gear head. Fast cars have long been a part of my lifestyle. My first was a Nissan 350Z that I bought in my teens. Now, Corvettes are my machines of choice. After selling my C6 last fall, I'm waiting to purchase a C7 once the used market stabilizes. Don't ask me what I think of the new C8 unless you want a lecture about why understeer sucks, the fact that the engine was already in the middle, and stick shifts being more fun. But I digress.

Knowing that I'm a writer, you might assume I also like to read. You'd be right. I'm a sucker for a good story, particularly one labeled “science fiction.” The idea of a futuristic adventure in space fascinates me to no end. Fantasy prods my noggin, too. I'm a big fan of Tolkein and his contemporaries. Escapist fiction describes my preference. If you know of a book I might like, send me your recommendation. I could use a new audiobook to listen to while I work.

What about music, you ask? Technically speaking, I'm from the '90s. When it comes to tunes, however, I'm a total '80s baby. New Wave icons like Howard Jones and Tears for Fears are sure finds in my playlists. Though, lately, I've been even more enamored with the synth revival scene. If you enjoy the classics, treat yourself to some modern Retro Wave music. It's a genre that's attracting lots of talented, young artists, and it's bringing the awesome sound of the '80s back into the foreground.

Speaking of which, I should get back to doing what I do best — putting companies like yours in the spotlight. By now, you have a pretty good idea of what kind of individual I am, and you can imagine how we'll get along. Whether you want us to be business partners, best buds, or both, the next step is easy.

Hit that contact button. Reach out. I guarantee you will not regret it.

Resume

10 Years of Marketing Experience

Experience

2021 - present
Fortem Technologies

Senior Marketing Manager

  • Developed and launched an all-new website emphasizing SEO, page speed, and content productivity, with the latter two improving by 78% and 97% respectively.
  • Led SEO efforts directly, driving significant gains in impressions (at least 37%), clicks (at least 23%), new users (at least 25%), and other key metrics quarter over quarter.
  • Wrote copy for both digital and print content. Brought new levels of focus and flair to brand messaging while shifting the objective from explanation to conversion.
  • Managed external agencies and contractors in addition to a small in-house team to accomplish goals on-point, on-time, and on-budget.
  • Elevated brand presentation by creating photorealistic renderings of all products, both stationary and in motion, to empower my creative team with the highest-quality assets.
  • Supported the marketing departments at Toshiba and other international defense partners, both as point of contact and project collaborator.

2019 - 2021
NutriGold

Creative Director

  • Unified a small team of designers, writers, product managers, social media marketers, and SEO experts.
  • Developed and launched a highly successful e-commerce website, which catapulted the company into a new era of revenue and recognition.
  • Directed all subsequent campaigns, accounting for millions in yearly earnings and delivering consistent, six-figure quarterly growth.
  • Instituted a sensible, effective product management system (PIM) to syndicate information and assets across multiple e-commerce channels such as Shopify, Amazon, eBay, Coupang, and more.
  • Personally executed email marketing campaigns and programmed intelligent marketing automations that persist even now.

2016 - 2019
NutriGold

Graphic Designer

  • Designed and maintained all forms of product packaging as well as slotted containers.
  • Made crucial contributions to rebranding by creating new artwork, graphic styles, templates, color palettes, icons, and more.
  • Designed trade show collateral used at Natural Products Expo as well as other renowned industry conventions.
  • Mastered the art of 3D rendering to enhance brand materials with top-notch product photography.

2014 - 2016
Independent

Copywriter & Graphic Designer

  • Secured major-league clients including Voxx International, a $400M corporation.
  • Wrote sales copy for companies in the electronics, automotive, fashion, home improvement, recreation, tourism, and nutrition markets.
  • Designed trade show collateral that was distributed at CES, the most influential tech event in the world.
  • Created POS displays and other sales-enablement tools for retailers across the United States.

Education

2010 - 2014
Graduated December

Stony Brook University

Bachelor's Degree - English & Creative Writing

Skills

Copywriting

97%

Technical Writing

95%

Graphic Design

90%

3D Modeling & CGI

83%

Full-stack Development

80%

SEO Specialization

76%

Leadership & Direction

72%

Technologies


Adobe InDesign

Adobe Illustrator

Adobe Photoshop

Adobe Premiere

Adobe AfterEffects

Adobe Audition

Adobe ExtendScript

3ds Max

Blender

FontForge

XnSoft Suite

Microsoft Office

Google Apps

Atom

Git

Markdown

Bootstrap

Klaviyo

Mailchimp

WordPress

BigCommerce

Shopify

Jekyll

Bash

Portfolio

My Works
Fortem Website 3.0

Fortem Website 3.0

Article Writing, Copywriting, Graphic Design, UX Design, Web Design
Fortem Realistic Renderings

Fortem Realistic Renderings

3D Modeling & CGI, Graphic Design
Fortem Dubai Air Show Materials

Fortem Dubai Air Show Materials

3D Modeling & CGI, Copywriting, Graphic Design, Print Design
Code Alarm Product Literature

Code Alarm Product Literature

Copywriting, Graphic Design, Print Design, Technical Writing
Anson Calder Product Literature

Anson Calder Product Literature

Copywriting, Graphic Design, Print Design
Fortem Solution Brief

Fortem Solution Brief

Copywriting, Graphic Design, Print Design, Technical Writing
Fortem Custom Illustrations

Fortem Custom Illustrations

3D Modeling & CGI, Graphic Design
Fortem Sector-Specific Flyers

Fortem Sector-Specific Flyers

Graphic Design, Print Design
Fortem Trade Show Displays

Fortem Trade Show Displays

Graphic Design, Print Design
NutriGold Endcap Headers

NutriGold Endcap Headers

3D Modeling & CGI, Copywriting, Graphic Design, Print Design
Fortem DroneHunter Video

Fortem DroneHunter Video

Graphic Design
NutriGold Email Marketing

NutriGold Email Marketing

Copywriting, E-Commerce, Graphic Design
Fortem Coptech Handouts

Fortem Coptech Handouts

3D Modeling & CGI, Copywriting, Graphic Design, Print Design
The Italian Tour Web Copy

The Italian Tour Web Copy

Copywriting
NutriGold Multi Gold Tees

NutriGold Multi Gold Tees

Graphic Design
Rosen Product Literature

Rosen Product Literature

Graphic Design, Print Design
Precision Tinting Website

Precision Tinting Website

Copywriting, Graphic Design, UX Design, Web Design
NutriGold Omega-3 Journey Video

NutriGold Omega-3 Journey Video

Graphic Design
Vusion Product Literature

Vusion Product Literature

Copywriting, Graphic Design, Print Design, Technical Writing
ADAS Sell Sheets

ADAS Sell Sheets

Copywriting, Graphic Design, Print Design
NutriGold Shelf Talkers

NutriGold Shelf Talkers

Copywriting, Graphic Design, Print Design
Prestige Product Literature

Prestige Product Literature

Copywriting, Graphic Design, Print Design
NutriGold USA Website

NutriGold USA Website

3D Modeling & CGI, E-Commerce, Graphic Design, UX Design, Web Design
NutriGold Retail Packaging

NutriGold Retail Packaging

3D Modeling & CGI, Graphic Design, Packaging Design
Advent Product Guide

Advent Product Guide

Copywriting
Misc Print Graphics

Misc Print Graphics

Graphic Design, Print Design
NutriGold Product Catalog

NutriGold Product Catalog

3D Modeling & CGI, Copywriting, Graphic Design, Print Design
John’s Service Logo

John’s Service Logo

Graphic Design
Advent Headrest Samples

Advent Headrest Samples

Photo Manipulation
NutriGold “Certificates of Analysis” Promo Video

NutriGold “Certificates of Analysis” Promo Video

Graphic Design
HomeLink Sell Sheets

HomeLink Sell Sheets

Graphic Design, Print Design
ADAS Service Display

ADAS Service Display

Copywriting
JVC Magazine Ad

JVC Magazine Ad

Copywriting, Graphic Design, Print Design
Sound Trax Hold Message Sequence

Sound Trax Hold Message Sequence

Copywriting
NutriGold Trade Show Displays

NutriGold Trade Show Displays

3D Modeling & CGI, Graphic Design, Print Design
John’s Service Fleet Graphics

John’s Service Fleet Graphics

Copywriting, Graphic Design

Contact

Get in Touch

Let's Talk

Please understand that because the Internet is a haven for telemarketers, I don't provide my phone number without speaking via email first. You can use the form below to contact me.